Sustainability
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Strategic Approach towards Automotive CSR – Part 1
The Indian automotive industry is not new to CSR. Speak to anyone in the automotive industry and they will talk of the investment in communities near their manufacturing plants. However, a company of the 21st century needs to do more, because for CSR to be effective, it needs to be strategic. Automotive companies need to…
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How Corporate India Can Leverage a Mandatory CSR Bill to Shift Gears For the Long Term
In 2014, CSR become mandatory for Indian companies. Here are 4 innovative perspectives that can help create greater impact & reach for corporate CSR initiatives.
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Transforming your business by creating CSR and Sustainability Strategies
To create a CSR strategy for long term impact, start by asking some tough questions on Who, What, When, Where and Why.
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Indian Food Industry – Should More Be Done to Reduce Waste?
Innovative initiatives that focus on new concepts and technologies can help feed millions of hungry people while reducing food waste.
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Plastic Waste – Should Plastic and Oil Companies Take Responsibility?
Plastic waste is on the rise across India. Have plastic companies taken up initiatives to curb this and what else can be done to contain this growing environmental menace?
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Indian Steel Industry and Water Initiatives
India has 4 precent of the globe’s water resources and is also one of the most water-stressed nations. Steel production consumes a large quantity of water and impacts the local ecosystem. Do steel companies address water related issues as part of their CSR strategy ?
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Indian IT companies – CSR initiatives on Education
Illiteracy costs India over $53 billion a year. The Indian IT sector is investing in educational initiatives as part of their CSR initiatives. How far have they gone in their quest to impact Indian education?
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Ensuring Livelihoods – Can Corporate India help?
Nearly 70 percent of India’s rural population makes their livelihood from agriculture and allied activities. How can corporates promote small and micro enterprises to build sustainable livelihoods?
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India – The 2% CSR Allocation – Implications for the CSR Manager
Can the newly available CSR budgets change the face of India by eradicating hunger, poverty, and building a better India?
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Do Brands just view Indian Women and Children as a Market Opportunity, or do they have a long term commitment towards them?
India is home to the largest number of women and children in the world. FMCG advertising is largely focused on this target group. Are corporate marketing strategies consistent with CSR strategies?