Perspectives

Suggested Improvements in Cosmetics Labeling

The Indian drug and cosmetic act states specific standards for labelling, however to make products customer friendly labelling standards need to focus on Communication, Language, Ingredients, Substances, and more.
Published on  •  Posted in Green Supply Chains

Beauty Products - Thoughts on Packaging and Labeling

Beautiful multicolored bottles, jars and tubes are all part of the cosmetics buying experience but the consumer wants more. Information experience needs to evolve and be more transparent and easily accessible.
Published on  •  Posted in Green Supply Chains

The Lack of Beauty Information

What is the price of beauty? Are we impacting our health due to lack of information on ingredients ?
Published on  •  Posted in Green Supply Chains

One World, One Sustainability

The global ICT industry accounts for approximately 2% of the worlds CO2 emissions. It thrives on obsolescence and this ’use and throw’ nature built into technological products is generating mountains of e-waste. What can be done to make the industry more environmentally friendly?
Published on  •  Posted in CSR and Sustainability

Corporate Wellness

Productivity is significantly impacted when employee health is not kept in mind. What can a company do to ensure employee health is optimum?
Published on  •  Posted in SDGs

Lump the questions!

When someone is unwell. They want to be heard and their questions answered. And Yes they want to recover quickly. How can we improve this experience?
Published on  •  Posted in Customer Experience

Are we that bad? And ruminations on an Indian model of health

What can be done to provide healthcare access to all Indians? There are many views on the kind of model to adopt. Here is a quick note on some of the other well known healthcare systems.
Published on  •  Posted in Customer Experience

Emotions Drive Value Perceptions

In healthcare just as in hospitality business service drives customer perception. As service is prone to be non standard and variable, any slip up – perceived or genuine is viewed by the customer with trepidation. More so in healthcare where the customer perceives his/ her well-being at risk. Emotions run high not just of the patients but attendants as well and you can easily have a surfeit of dissatisfied customers.
Published on  •  Posted in Customer Experience

Hospital Branding

What makes a great healthcare brand? What is the best way for a hospital to communicate?
Published on  •  Posted in Customer Experience