GHCL Limited: Selling The Rekoop Story

What distribution strategy to follow, how to get stores and customers to buy the product, how to increase customer awareness, what price points to use, how to maintain …

Toyota Kirloskar Motors: Evaluating a CSR Project

The ambitious multi-year program plan raised several questions: Could the number of targeted beneficiaries be achieved? What challenges were likely to arise? How should the company select an …

BALANCE - Responsible Business For The Digital Age

The insights that form the foundation for this book come from a five-year study into India’s to companies’ sustainability and CSR activities, which highlights that while good governance …

Hero MotoCorp: Championing a Cause

PUBLICATION DATE: June 29, 2018 Hero MotoCorp Ltd. (HMCL) was the largest two-wheeler company in India, a country with one of the highest rates of road accidents in the world. …

Nestle India: Creating a New CSR Strategy

PUBLICATION DATE: April 09, 2018 In 2013, the Indian government passed a new Companies Act that mandated a two per cent spend on corporate social responsibility (CSR). This amount …

Finolex: Developing an Integrated Corporate Social Responsibility Strategy

India is one of the few countries in the world where corporate social responsibility (CSR) is mandatory by law. The Finolex case study highlights how companies need to …

Ambuja Cement: Measuring the Value of Water

The case study examines how natural resources such as water need to be valued. This is because valuing water is a complex task involving many considerations, such as …

Dalmia Bharat: Social Return on Investment

The case study helps in understanding how social return on investment can be used as a metric to to help justify a foundation’s targets and funding Available at: Harvard  |  …