Namrata Rana is Director-Strategy and Brand, at Futurescape. She helps companies and foundations build sustainable experiences.

Bestseller in Sustainable Development

BALANCE - Responsible Business for the Digital Age

BALANCE - Responsible Business for the Digital Age

by NAMRATA RANA and UTKARSH MAJMUDAR

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Responsible Business Rankings 2019

India’s Top Companies
for Sustainability
and CSR

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Recent

October 31, 2019 in Pathways to the Future

3 Imperatives for Branding in the Age of Climate Crisis

The climate crisis is the biggest challenge humanity has ever faced. Tackling this challenge needs a multi-stakeholder approach where everyone needs to rapidly reduce carbon emissions. Many thinkers …
October 28, 2019 in Pathways to the Future

Good Corporate Citizenship Leads to Brand Credibility

Perfetti Van Melle is one of the world’s largest manufacturers and distributors of confectionery and chewing gum. Its products and brands are enjoyed in over 150 countries. Perfetti …
October 24, 2019 in Pathways to the Future

Technology is An Enabler Across Diagnostics to Treatment and Drug Delivery

Dynamic conversations are a great way to involve employees in thinking about ethics and transparency. It also keeps them more satisfied with the …
October 07, 2019 in Publications

GHCL Limited: Selling The Rekoop Story

What distribution strategy to follow, how to get stores and customers to buy the product, how to increase customer awareness, what price points to use, how to maintain …
October 01, 2019 in Pathways to the Future  /  Tags:

Will We Allow Algorithms To Write Our Stories?

Arun Maira’s recommends Systems thinking, Ethics of Citizenship, and Deep listening in his book titled Transforming …
July 17, 2019 in Pathways to the Future  /  Tags:

Responsible Growth is Not Just a Business Imperative But a Moral Responsibility

'The change towards creating a circular ecosystem needs to come by transforming …

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